Top UK Betting Firms Unite to Minimize Risks of Gambling

Twenty of UK’s top betting firms have banded together to work toward enhancing player protection against the harms posed by both land and Internet-based gambling. The likes of Aspers Casino, Gala Coral, Ladbrokes, Paddy Power, Rank Group, Sky Bet and William Hill, recognize that there is a need to address such harms proactively.

The leading players in UK’s gambling industry have formed the P3 Group, as this will allow them to share experiences and expertise in coming up with the best practices and the most effective technological procedures and tools.

As a cross-industry approach to carry out their social responsibility, the organization will serve as their arm in working closely with the UK government, its Gambling Commission and the Responsible Gaming Trust. The focus of their group collaboration is to:

  • Provide clear and easy-to-discern information to ensure consumers will have a better understanding of the gambling offers;
  • Institute measures that could effectively identify players who show signs or tendencies of risky gambling behaviors;
  • Putting in place, enhanced processes that could protect customers from the harms posed by gambling as a form of recreation;

The Responsible Gambling Trust (RGT) is an independent national charity, under the governance of the Charity Commission for England and Wales, and funded by donations coming from the gambling industry. The RGT’s collaborative role is to render expertise and research work pertaining to prevention and treatment of behaviors related to problem gambling.

The P3 Group, however, gives emphasis that their objective is to render assistance in furthering the extensive work undertaken to minimize gambling harm; but without duplicating those currently ongoing in order to avoid overlaps.

July 29, 2013 by : posted in Gambling UK No Comments